Who Should Appear on Podcasts?
The question really should be: who shouldn’t? Founders, entrepreneurs, actors, social workers, investors, creators- you name it. Getting featured on a business podcast is the perfect way for people from any field or profession to share their journey, offer a fresh take on their niche, and connect with their audience beyond the brand.
In this guide, we’ll break down exactly how you can position yourself to get invited on top Indian business podcast platforms and how to make your appearance impactful.
Identify Top Business Podcast on YouTube
There are a lot of podcasts channels out there – while you may think it is okay to appear on all, our suggestion is to vet the channels on youtube to find the best business podcast channel for you and your feature. Simply go through their engagement rates and ensure they aren’t involved in any controversies in the recent past so that it doesn’t impact your performance.
Steps to Get Featured on a Business Podcast in India
With the rise in podcasts, you’ll face two major challenges: How to find the best podcast in India and how to get invited as a podcast guest?
You’re in luck – it’s a simple two-step process!
Step 1: Have a story worth sharing or offer value to the podcast audience—keep this clear and focused.Step 2: Search for an India business podcast that either caters to your target audience or has featured guests from your niche in the past.
How to Approach Top Podcast Channels in India
Okay, now that you’ve made up your mind about what you want to say and picked the best Hindi business podcast in India for you—what’s next? You can’t just magically show up at their podcast studio and start recording. Here’s what you can do:
Step 1: Drop in everywhere! Most podcast channels have options for their audience to reach out—whether through email, website forms, or social media. Find the best way to contact them without getting lost in the noise.
Step 2: Get personal. Check out their LinkedIn and see who’s closely associated with the host or part of the podcast team. Drop a thoughtful, personal message to stand out and get noticed.
Step 3: As a last resort—show up. If you’re feeling bold and local, visit their podcast studio to express your interest. Sometimes showing genuine initiative makes all the difference.
Other Ways to Get a Podcast Feature
If you are not able to reach out to top podcast channels on your own, you can go ahead and reach out to companies that provide podcast marketing services. There are also agencies that will help you connect with the right people and the right show for you.
Conclusion
So, what are you waiting for? Whoever you are – early stage founder, an entrepreneur with a business plan, or just someone with a brilliant story – podcasting is definitely the way to build your brand and take your business to the next level. Appear on top business podcasts in India and give your story the spotlight it deserves.
Just remember: be authentic, be relevant, and show up prepared.
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