In the latest episode of Chinu Kala Podcast, the visionary founder of Rubans Jewellery. Chinu’s remarkable journey from a 15-year-old girl leaving home to building a jewellery empire worth 100 crores is an inspiring rags to riches story. This blog delves into her success and how she overcame adversity to create a top Indian jewellery brand. Discover Chinu Kala’s inspiring journey from humble beginnings to building Rubans Jewellery, a 100 crore empire. Her story is full of perseverance and lessons.
Overcoming Challenges to Build Rubans Jewellery
Starting with very little, Chinu Kala faced numerous challenges, including a devastating fire that destroyed her office. However, she didn’t give up. With sheer determination and hard work, she turned Rubans Jewellery into a well-known name. Today, the brand is loved for its Rubans earrings, accessories, and gold-plated jewellery.
Chinu Kala Podcast: Insights on Scaling and Innovation
The Chinu Kala podcast explores how innovation and strategic thinking play a key role in scaling a business. Chinu Kala shares perspectives on identifying growth opportunities, adapting to market shifts, and building systems that support long-term expansion. This section offers practical takeaways for founders aiming to balance innovation with sustainable growth.
Rubans Jewellery’s Success on Shark Tank India
Chinu’s success reached new heights when Rubans Jewellery appeared on Shark Tank India. Her compelling story and entrepreneurial vision earned her recognition. During the show, she shared how her brand rose from humble beginnings to becoming one of India’s leading jewellery brands, valued at 100 crores.
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The Range of Rubans Jewellery
Rubans Jewellery offers a stunning range of products. From traditional jewellery sets to modern earrings and accessories, Rubans is known for its high-quality pieces. The brand’s gold-plated jewellery, unique designs, and exceptional craftsmanship have earned it a loyal following across India.
Chinu Kala’s Perseverance and Leadership
Chinu’s story is not just about business but also about her personal growth. Her perseverance and leadership qualities were key to Rubans Jewellery’s success. By staying focused and believing in her vision, Chinu built a 100 crore company. She remains a strong advocate for women empowerment and a role model for aspiring female entrepreneurs.
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Conclusion
In this insightful Chinu Kala Podcast founder of Rubans Jewellery reveals her inspiring journey from humble beginnings to building a flourishing empire. Her perseverance, vision, and leadership have made her one of India’s most successful female founders. Chinu’s story proves that with hard work and determination, any dream is achievable.
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She left home at 15 with very little money, worked odd jobs and built her dream step-by-step. Affordable, stylish jewellery for every occasion, with quality and accessibility at its core. Rubans launched in 2014 as a kiosk brand, and by shifting online they grew rapidly.



